Case study — Connectr
A CRM platform, built from zero.
Architecture to production deployment on a startup timeline.
At a glance
On time
Delivered to schedule
6 weeks
MVP to production
2×
Projected volume, already
Challenge
Six weeks, no team.
Connectr had a product spec and a tight runway, but no capital to hire senior engineers in-house. The CRM needed relationship tracking, pipeline management and a real-time activity feed.
Approach
Decisions first, then sprints.
Our first deliverable was an architecture decision record their CTO signed off before any code. Then three two-week sprints with a Friday demo each.
- Next.js App Router with server components
- tRPC over Node for end-to-end type safety
- PostgreSQL and Prisma, modelled upfront
- Clerk auth, Vercel and Railway hosting
Outcome
The architecture held.
Within three months Connectr had twice their projected users and nothing needed emergency re-engineering. They kept us on a retainer for the next phase, with a documented codebase handed over.
Have a similar project?
A senior engineer replies within one business day.